The grand opening of the new flagship store at CentrO in Oberhausen on 13 March 2025, featuring a completely revamped store concept, also marked the launch of the new "For Every Woman In You" campaign, featuring brand ambassador Sarah Harrison.
Our mission? To capture the atmosphere and emotions of the launch event and present them to everyone who could not attend in person. So we covered the entire event in real time, allowing us to capture highlights and moments that you can now experience as social media content, content that was also developed for PR and internal communications.
